GWU Health Communication and Marketing Seminar Series
Rediscovering Health Communication and Marketing
Public health increasingly recognizes the potential of Health Communication and Marketing (HCM) to promote healthy behavior change on diverse topics from malaria prevention to tobacco control. The field of HCM is dynamic and continuously evolving. Researchers are developing new approaches to promote and evaluate behavior change in a context of increased disease burden and innovations in media and information technology. This seminar series addresses what we know about HCM, what's happening in the field, and the future of HCM. The series consists of focused symposia on major topics of interest in HCM including specific behaviors, disease conditions, communication and marketing strategies, research methodologies, and technology and other societal trends.
The schedule of talks for the 2008-2009 academic year is:
- October 21, 2008: Water & sanitation HCM: Innovative programs and evidence from the developing world
- November 19, 2008: HIV testing HCM: What do we know and what challenges lie ahead?
- February 3, 2009: Growth of new media in HCM: New opportunities and the need for a research agenda
Each symposium will be held from 1-4 p.m. in Ross Hall (2300 "Eye" Street, NW) on the George Washington University campus. Photo ID is required. Sessions will include presentations from 2-3 speakers on the topic of the day, followed by a town hall-style discussion.
CEU will be awarded for CHES, Social Work, and Nursing. National Capital Area SOPHE has awarded 2.5 Category I CHES credits for this activity. Please make checks for $10 payable to NCASOPHE. Checks will be the only form of payment accepted for CEU.
Space is limited. Register online by October 15 for the October 21st Seminar at www.jhsph.edu/maphtc. Click on "Training and Events" and "Events Calendars."
